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2002/3 NSX-T on Black Magic Products

Joined
14 April 2001
Messages
2,326
Location
Sandy Eggo, CA
While shopping at the local auto parts store... I saw the new line of Black Magic car care products... I noticed a beautiful car on the products' packaging... it was a 2002/2003 Black NSX-T! Cool!

rodi_1748_741984
 
Hmmm... There was a photo shoot here in town awhile back for that new line of products and they needed a black NSX. The guy in charge was referred to me but I declined and referred him on to Len (Len3.8). They did use his '95 but perhaps later switched to a newer model. :( :confused: At the time they specifically liked the fact that Len's car had some visible mods and even said an older model was fine since it would better communicate how well their products worked. Well, we may still see it in other ads for the line.
 
I have noticed lots of NSX advertisements on cars' products lately.
 
SJS.

The name of the marketing co. Thunderbolt Marketing.
Penzoil made all of the final decisions, Their marketing rep over this ad campaign was not a car guy. Thundebolt had an excellent package put together, that Penzoil sliced up.

They did use my car for all of the intial pics. My car was used in the video and most of the POS marketing. Hi-rev tuner's model /spokesperson was the featured person, along with the car in the video. There was a very revealing but tasteful video made with dancers and all, but it was edited down to boring.
I never got the poster or any of the other print work. What I saw was very nice though. I did on the other hand get a lot of blackmagic product. In some of the product shots I was told that it was my car. In others it is the 02.

Len
 
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