I don't know why some people think that Pioneer is better than Kenwood when it's not. Pioneers get sent in for repair more often and their customer service stinks. Alpine makes great units too but Kenwood does double DIN better than anyone. It comes down to quality, GUI, and features and Kenwood is better on all 3 of these fronts. However, Pioneer's new units will come with a decent GUI now and also feature Parrot bluetooth. Guess who they are following? Good choice on the Kenwood. If you are budget conscious, those deals on the Pioneer AVICs are very attractive.