Excerpt:
Autoextremist October 14, 2014, for you who may not know Peter De Lorenzo.
http://www.autoextremist.com/
"We’ve been hearing for the last few years now that Honda – and Acura – has its mojo back, that they have finally got it goin’ on in industry parlance, and that the good times are right around the corner. But is there really any evidence of that? Or is it just so much smoke-and-mirrors marketing, or what car companies specialize in when they’re juggling, for all intents and purposes, nothing?
Yes, the production version of the new Acura NSX will finally make its debut in Detroit in January, and that is supposed to be the tip of Honda’s technological spear in the market and a signal that it all goes right from that point forward.
The new, mid-engined NSX, though clearly derivative in design, is of course jammed with advanced hybrid technology, etc., and all the obligatory accoutrements that signal a serious automaker in today’s global automotive environment, but beyond that it’s a giant “we’ll see” as to whether the car is symbolic of the new Honda and Acura, or just a singular presence in the Honda-Acura product portfolio that signifies not much else.
In other words is the new NSX just a technological show pony that exists in a vacuum? Or does it mean that Honda well and truly does have the bit in its teeth once again and that it is going to start showing the world its technological prowess and its creative thinking?"
Having just attended NSXPO 2013 and 2014, and meeting/speaking with Ted Klaus and Honda/Acura team members, we hope they have "the bit in the teeth" again :smile:
Pls take the time to hit this link and read the full editorial. Then tell us what you think. Performance or shiny-happy people-movers? Can Honda/Acura do both, or why not?
Autoextremist October 14, 2014, for you who may not know Peter De Lorenzo.
http://www.autoextremist.com/
"We’ve been hearing for the last few years now that Honda – and Acura – has its mojo back, that they have finally got it goin’ on in industry parlance, and that the good times are right around the corner. But is there really any evidence of that? Or is it just so much smoke-and-mirrors marketing, or what car companies specialize in when they’re juggling, for all intents and purposes, nothing?
Yes, the production version of the new Acura NSX will finally make its debut in Detroit in January, and that is supposed to be the tip of Honda’s technological spear in the market and a signal that it all goes right from that point forward.
The new, mid-engined NSX, though clearly derivative in design, is of course jammed with advanced hybrid technology, etc., and all the obligatory accoutrements that signal a serious automaker in today’s global automotive environment, but beyond that it’s a giant “we’ll see” as to whether the car is symbolic of the new Honda and Acura, or just a singular presence in the Honda-Acura product portfolio that signifies not much else.
In other words is the new NSX just a technological show pony that exists in a vacuum? Or does it mean that Honda well and truly does have the bit in its teeth once again and that it is going to start showing the world its technological prowess and its creative thinking?"
Having just attended NSXPO 2013 and 2014, and meeting/speaking with Ted Klaus and Honda/Acura team members, we hope they have "the bit in the teeth" again :smile:
Pls take the time to hit this link and read the full editorial. Then tell us what you think. Performance or shiny-happy people-movers? Can Honda/Acura do both, or why not?