Car advertising biz and AutoExtremist

[alum04org]

Car selling is a HUGE business.
In the Motor City ("the Motor") Peter DeLorenzo pens a weekly column written from his advertising perspective named AutoExtremist.

His thoughts this week are poignant.

http://www.autoextremist.com/

 

[guanacoracing]

In August it was the Chinese who were interested in buying just Jeep. In September it was the Koreans who wanted to buy FCA.

DeLorenzo's post is from yesterday. I wonder if it's a done deal as he writes?